Trailers
- There was two trailers released for the movie. This was released on 1st Aug 2013. The first trailer released was a teaser trailer, which is released while the movie is still in production to create awareness about the film; this trailer received over 5 million views on YouTube. The trailer only gives the release month of the movie, rather than a specific date.
- There was two trailers released for the movie. This was released on 1st Aug 2013. The first trailer released was a teaser trailer, which is released while the movie is still in production to create awareness about the film; this trailer received over 5 million views on YouTube. The trailer only gives the release month of the movie, rather than a specific date.
- The second
trailer was released on the 9th Oct 2013. This was a full trailer
which clearly stated the release date. The full trailer only received only over
800,000 views. This is to remind people that the movie is being released soon.
Posters
- There was posters released for the film to promote the film easily and cheaply. One amazing way of promoting the film was through character posters, doing this sold the film to the audience because of the main actors within the film. Having such big named actors within the low budget film, helped to target a wider audience and advertise the film better.
Posters
- There was posters released for the film to promote the film easily and cheaply. One amazing way of promoting the film was through character posters, doing this sold the film to the audience because of the main actors within the film. Having such big named actors within the low budget film, helped to target a wider audience and advertise the film better.
Online Marketing
- There are no online games for ‘The American Hustle’, due to the low budget, online games was not an effective way to market the film with a lower budget than other movies.
- A verified twitter account was set up for the film. This was done for promotion of the film. Doing this is a free and easy way to promote the film when on such a low budget and is able to widen the target audience easily.
- There are no online games for ‘The American Hustle’, due to the low budget, online games was not an effective way to market the film with a lower budget than other movies.
- A verified twitter account was set up for the film. This was done for promotion of the film. Doing this is a free and easy way to promote the film when on such a low budget and is able to widen the target audience easily.
- There
were also adverts shown on television and at the beginning at the cinema before
you watch the film. This made the audience aware of the film an also instead
them to go and see it.
Actors
- The
Actors in the film were all up for and nominated for Oscars and academy awards.
Which made hype up over the film as the awards made people want to go and see
it/
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